Makeup for Beginners: The Face

Wednesday, October 11, 2017
Okay so I thought I'd get back to basics and make a little kit on my makeup essentials. These are the things I find most important in my makeup routine, and the items that should be in every beauty fan's arsenal. 


An overview of all of the products that you need: primer, foundation, concealer, powder, eyebrow products, blush, bronzer, highlighter, mascara, and lip balm. That's not too much, right? Let's get a bit more in depth with this.


Let's start out with the base. This is basically the most important part of your makeup routine. It's what gives you the look of smooth, perfect skin. We all know by now that I'm not a fan of primers, but I love a priming moisturizer. This offers a nice base for the foundation to stick to while providing your skin with hydration and moisture so that it doesn't dry out (like traditional primers). Next, you want to make sure to have a foundation that is a perfect color match. Skin tones change depending on what season you're in or depending how much or little sun you're getting. Make sure your foundation matches your undertones, and if you're getting shade matched in a store take a step outside into natural lighting to get a better look. The same concept applies for concealer! For a basic kit you'll want to find a concealer that matches your skin tone. Don't try to go for the lighter or darker ones that would be used for contouring because that isn't a beginner concept. Start small. To complete your base you'll want a nice setting powder. I like to use my Laura Mercier Translucent Setting Powder and I use it to set my t-zone since that's where I usually get oily. A little goes a long way with this powder, and there's no need to "bake" when you're doing a natural look!


So, moving on to my favorite part of a makeup routine - eyebrows. I don't leave my house without brow product on. Eyebrows frame your face, and IMO it's super necessary to fill them in. On chill days I'll opt for using Glossier's Boy Brow on it's own, but on days when I want a strong brow I'll use Makeup For Ever's Aqua Brow. Sometimes when I'm feeling extra fancy I'll use both!


This next part of the makeup routine is where you add some color back into your face. Applying bronzer, blush, and highlighter gives your face some dimension and can make you look super refreshed and alive! I like to apply bronzer to the hollows of my cheeks, along my jawline, forehead, sides of my nose, and as a lid color on my eyes. This gives me a nice sun kissed look and adds depth to my face. Next, I'll apply highlighter on my cheekbones, center of my nose, brow bones, and inner corners of my eyes. I'll finish off this part of the face by applying blush to the apples of my cheeks for a nice rosy look.


The last step in the routine is what I like to call the "finishers". These add the final touch and pull the whole look together. Mascara darkens and lengthens your lashes to make your eyes appear more awake, and lip balm gives you hydrated and plump lips. I like to use a lip balm that has a hint of color in it, like this Balm Dotcom.

Makeup is such a fun part of life and can be super creative. But when you're just starting out, it's good to get to know your basics. Stay tuned for next week where I share with you all the tools to use to make these products work best!
Which products can you not live without?
x Alicia
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Fall Florals

Wednesday, October 4, 2017




Necklace - Twelve Oh Six | Shoes - Forever 21 (similar)
This dress is a dream. I went to Joann (I know, when am I not there) to pick up a few things for the Get Off My Back DIY, and while I was there I stumbled upon this gorgeous fabric. I didn't know what I needed it for, I just knew I had to have it. Since I had time to kill, I decided to check out what cool patterns Joann had that might work well for this fabric. I ended up finding this gorgeous pattern and knew that it was the perfect fit for this fabric. I shortened the pattern by 12 cm because I only bought 2.5 yards of the fabric ($19.99/yd). This is the most expensive fabric I've purchased thus far, but it was so worth it! I'm seriously obsessed with how it came out. I can't wait to try out this pattern again using different fabric!

x Alicia
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Fall Trends I'm Loving

Friday, September 29, 2017
My favorite fashion season is upon us! Fall brings us the cutest and most cozy looks of the year. I'm going to share with you some of my favorite Fall 2017 runway looks and pieces to translate them to your actual wardrobe! Enjoy.

One thing that's always in for fall are coats! If your outfit isn't the best look you've ever styled, I guarantee if you pop on a coat your look will be transformed into something close to perfect. 

These are a few of my favorite looks on the runway: 

These are my favorite coats available now for this season:
H&M | Topshop | Zara | River Island

I love a good floral print all year 'round, but there's just something about florals in the fall. The dark colored clothing mixed with neutral florals is something to lust after. 

Here are some of my favorites off the runway:


Here are some of my favorite wearables:
Mango | ASOS | Missguided | Mango


I have to admit - I am a denim fanatic. I wear denim nearly every time I leave my house because it just goes with everything. The trending denim this fall is the oversized look. The pieces are structured with an added bit of flare.

I'm loving these runway looks:

Here are a few denim pieces that are toned-down versions of the runway looks that can be worn this fall:
Gap | Topshop | H&M | Shein


The color red is really having it's moment right now and I'm completely loving it! We're seeing a lot of different shades and tones of the color, and it's definitely a staple for this fall season. 

My favorite red looks on the runway:


I'm loving these for everyday style:
Zara | Mango | Zara | Public Desire

I'm excited for it to eventually cool down so I can incorporate these looks into my wardrobe!

x Alicia 
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Gingham Skirt

Wednesday, September 20, 2017







Necklace - Twelve Oh Six | Shoes - Steve MaddenSweater - Zara 


I wanted to style an outfit that was quintessentially fall with a twist. This is basically an in-between seasons look because although I'm wearing a sweater, it has a detail where the entire back is exposed. This look would be very cute and even more warm with a pair of tights, and a trench coat on top. I shot this look in 70° weather and I was surprisingly comfortable (I'm literally always cold). 
This versatile skirt is yet another DIY that I made with the left over fabric from my DIY Reformation Mason Dress. It pairs so nicely with this dressed-up look, and also looks great with a t-shirt and leather jacket! 
What look do you consider quintessentially fall?
x Alicia
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The Exaggerated Flare

Wednesday, September 13, 2017






Necklace - Twelve Oh Six | Shirt - Marshall's | Pants - Missy Empire | Shoes - Zara (similar)
As you can probably tell by the past few posts, I've been on a gingham kick. I spotted these pants on Lissy Roddy and they were instantly calling my name. They are seriously comfortable, and so cute! They are definitely on trend by mixing an exaggerated flare leg with a gingham print. What makes these pants even more fun is that they aren't in the traditional black and white print, but red and white. Being that it's red and white, it was a bit trickier to style. I knew I was going to wear my staple white sneakers, but it took a while to find the perfect casual top. I ended up finding this awesome graphic tee in the mens section at Marshalls for less than $10! It has a super adorable flamingo and palm tree graphic on it that compliments the pants so nicely. I could've went for a white top, but I wanted to add some contrast to the look.

x Alicia

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