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I admittedly don't clean my makeup brushes as often as I should. When I think about it, it should really be a priority since those things are always touching my face. Well, that sounds wrong. Ha!

Anyhow, I watched this video from BeautyosaurusLex on YouTube and she spoke about how she cleans her brushes in her June Favorites video. I love favorites videos and I ran out and purchased the exact soap she uses to clean her brushes: Mrs. Meyers Dish Soap in the scent Basil! It smells like spring. Such a fresh scent that I won't get sick of (especially considering the frequency of which I wash my brushes).

I don't have any snazzy brush pads or mitts, but I do have these trusty old things called my hands. I put a drop of soap onto my palm and run the brush under warm water for 0.3 seconds, then swirl the brush in the palm of my hand until I see the burnt copper color of old makeup run down the drain. I then proceed to rinse the brush, then put a drop of soap directly on the bristles then massage it in until it lathers nicely. I repeat this until the soap remains a nice white foam as I'm massaging the brush, then rinse until the water runs clear. I shape the brush heads then leave them on a clean hand towel overnight, or until they dry. The next day I have fresh-scented brushes that are clean and bacteria-free! Woo!

What's your favorite way to clean your brushes, and what products do you use? One last thing - how often do you actually wash your brushes?
x Alicia

Hey lovelies! I teamed up with The Blogger Programme to share information about an awesome new shoe company with you all! 

Alessandra Alberta Chiolo is a new fashion start up, which owns copyright over the Albertine, module built shoes (shop: www.alexandraalbertachiolo.com). The “Albertine” concept has been developed to allow modern women, always running between work and free time, to change their look with ease!

With this product, the Head Designer, Alessandra Alberta Chiolo herself, wants to unify her passions, fashion and travels, with the aim of guaranteeing to women the possibility of being themselves in any circumstance.  

Upper, heels, and plateau compose the Albertine: combining different models of these last two elements it is possible to customize the shoes. There are two models of uppers, heels, and plateaus, each are available in 30 different colors, for a total of 3600 combinations.  
The hooking system is incredibly easy to use, with simple gestures allowing a seamless combination of the different elements.  

The Albertine is 100% made in Italy and guarantees absolute attention to details, choice of the best materials and use of the most advanced technologies. Check out the video below to see the shoes in action! 

I really love that Alessandra is working hard to see her dream come true, and that she is totally on the same wavelength as me regarding the reason behind her company. Individuality is important. It's critical that you remain true to yourself, even when it comes to fashion.  

If you want to get involved with this campaign and help Alessandra bring the Albertine to the U.S., check out her Kickstarter campaign
x Alicia


Hey lovelies! Last night I got to hang out at the Kate Spade x Her Campus blogger event and check out the latest KS goodies. There was a pink bag that I was completely obsessed with (see the four photos I took with it above), and some other super cute end-of-summer/beginning-of-fall bags. My mom accompanied me to the event, and we had some sips and sweets and both left with new Kate Spade merch in tow! Keep an eye out for a blog post featuring my new KS wallet. 
I wanted to look casual yet put together, so I threw on a long sleeved knit dress from Zara, a pink longline blazer which is also from Zara, and my Adidas superstars. I rolled up the sleeves on the dress and blazer to "toughen up" look just a tad. It was super comfortable, and just my style. 
Thanks to Her Campus and Kate Spade for the awesome shopping party! 
x Alicia

Teen Vogue sponsored a Back-to-School party that I hosted on Saturday afternoon! I set my party up like a shopping event with a ton of food and snacks. My guests loved all of the products from the advertisers and had a bunch of fun taking photos in front of the photo wall! Hope you enjoyed the photos, and stay tuned for an upcoming giveaway of some of the products we had at the party. 

Special thanks to the advertisers and Teen Vogue!
Aeropostale, American Apparel, Barnana, Delia's, Hask, LeSportsac, Maybelline, Not Your Mothers, OGX, Others Follow, Pasta Chips, Parsons x Teen Vogue, Ryan Porter, Simple Skincare, Staples, Tampax

x Alicia 
Vegetable Glycerin - Whole Foods | Sunscreen - Trader Joe's | Vaseline Spray Moisturizer*  

Today I wanted to share with you my summer skincare picks! I use these three products daily to make sure my skin stays hydrated and moisturized. First, I pour about a tablespoon of vegetable glycerin into my palms and massage the product into my skin for about one minute until it's evenly distributed. I then take my Vaseline spray moisturizer and spray it on top of the vegetable glycerin and massage it in once more. This time, the Vaseline and vegetable glycerin mix into each other and set into my skin. Finally, to add some sun protection, I spray on my Trader Joe's sunscreen and do the last skin massage. It's best to do this right when you get out of the shower and your skin is still a bit damp. The product takes very well and your skin soaks it right up. This helps prevent dry skin in summertime as well as protecting you from sunburn! 

What do you use to keep your skin moisturized and protected from the sun during the summer?

x Alicia
*This product was gifted to me to review by Influenster. 

Dress - UO | Necklaces - Twelve Oh Six | Shoes - DSW

Long time no outfit post! I found this dress at the Urban Outfitters Surplus store in Chicago, and I knew I had to have it. I wasn't originally planning on purchasing anything, but this dress was screaming my name. I tried it on and noticed that the straps were insanely too long, but theres nothing a sewing machine can't fix! I got home, cut the straps, measured it to the perfect fit for me, and voila! The dress was like new, and I could wear it in all its glory. I mean, look at the muted florals. So gorgeous! Make sure to click the link to purchase! The dress is $29.99 down from $79.99 great deal! 

x Alicia